Specialist golf equipment, clothing and accessories company Scottsdale Golf has opened its first Fit.Build.Play unit in Birmingham at Prime Park, in Hamstead Hill, just four miles from the city centre.
Scottsdale Golf agreed a lease for a 5,885 sq ft unit at Prime Park, joining other prominent occupiers at the business park including Screwfix, SureStore, Greggs, Clifton Trade Bathrooms and ToolStation.
Bringing Scottsdale’s unique custom-build experience to golfers in Birmingham, the unit includes a high-tech fitting centre, offering specialist club-fitting for the average golfer.
Following a test swing in the simulator bays, the golf clubs are custom-built in the on-site workshop, with golfers able to walk away with their new clubs on the same day.
Kenny Allan, director at KWB (joint property agents for Prime Park), said: “Scottsdale Golf’s unique offering is a brilliant addition to Prime Park, bringing yet another reason for customers to visit the easily-accessible business park.
“It is evident from the bespoke fit out, that the flexibility of the space at Prime Park has allowed Scottsdale Golf to bring an exciting new retail experience to Birmingham, and one that I’m sure will attract golfers from further afield as well."
A 3.4 acre brownfield site, Prime Park offers more than 70,000 sq ft of warehouse and trade counter space and has been developed by Prime Box, on behalf of L&G’s Industrial Property Investment Fund. The energy efficient units, all of which are rated BREEAM ‘Excellent’, boast EPC A+ rating, electric charging points for cars and vans, PV panels and air source heat pumps, helping Prime Park target net zero carbon in operation.